Retail markets and shops have a very ancient history, dating back to antiquity. Retailing involves the process of selling consumer goods or services to customers through multiple channels of distribution to earn a profit. Retailers satisfy demand identified through a supply chain.
Modern retailing has many challenges such as maximizing customer foot fall, showing maximum products under one umbrella or showcases them according to needs. To achieve this in today’s digital world, strategic level decisions including the type of store, the market to be served, the optimal product assortment, customer service, supporting services and the store's overall market positioning are essential components of business model. Digital advertisement techniques such as window advertisements display, digital signage, video walls and interactive touch based systems are helpful to increase business possibilities.
SoftTouch has end to end solution which caters the specific requirements of the retail shops showing advertisements on well-designed Digital Kiosk Stand. Customer has the leisure to experience & search the products on large size multi touch screen available in a particular store by looking at the brands & variants available. In the digital age, an increasing number of retailers are seeking to reach broader markets by availing our Kiosk Solutions. Digital technologies are also changing the way that consumers pay for goods and services like on self service terminals, POS etc.
Solutions Offered for Retail & Consumer
Advertisement Display
POS & Retails Terminals
POS Peripherals
Touch Monitors for easy billing
Interactive Large Size Multi touch display
Software Utilities for device integration
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